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You are here: Home / Blog / Branding for new symposium sets tone for successful event

Branding for new symposium sets tone for successful event

Cover of the 8-page Symposium program
Symposium program booklet
Symposium program booklet
Symposium program booklet
Symposium program booklet
Symposium program booklet
Postcard/handout promoting the Center’s new website
Powerpoint presentation using the Symposium template I created
Powerpoint presentation using the Symposium template I created

When Sarah Verbiest, DrPH, executive director of the UNC Center for Maternal and Infant Health, and her team were launching a new medical conference, they knew the value of branding a high-profile event like this. They also knew who to entrust with such an important, time-sensitive task — yours truly!

I created a special logo for the Symposium, an 8-page 8.5″x 11″ full-color program booklet, a banner, and a Powerpoint template that speakers could use for their individual presentations. The new branding was carried throughout all of the conference materials. I also designed a 5.5″ x 8.5″ full-color postcard promoting their new website, to be handed out at this event and others.

Dr. Verbiest said this of my work on the project:

“The team at the Center for Maternal and Infant Health highly recommends working with Michelle Rogers. Not only did Michelle quickly understand our message and what we were trying to achieve with our materials, she executed all the designs and edits quickly and professionally. We were under considerable pressure and tight timelines and Michelle’s quality work allowed us to meet all our conference design goals. It was also truly a pleasure to work with her. Her creative work was the icing on the cake for our Symposium! It is without question that hers will be the first number we dial the next time we need design and creative services!”

Logo created by Michelle for the Symposium
Logo created for the Symposium. The client requested that their existing circle icon be incorporated in a graphic of the state of North Carolina, so that they have the option of using the state/circle graphic without the symposium wording for other Center uses.
Postcard/handout promoting the Center's new website
Postcard/handout promoting the Center’s new website.
Powerpoint presentation using the Symposium template Michelle created
Powerpoint presentation using the Symposium template I created.

Does your organization have an upcoming event to promote? I’m here to help. Contact me today, and let’s get started!

 

Filed Under: Blog, Featured, New Projects Tagged With: blog, booklet, branding, event, graphic design, logo, postcard, Powerpoint, presentations, publication

MICHELLE ROGERS, INC.
P.O. Box 1636
Mebane, NC 27302

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