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You are here: Home / Blog / New branding and website help nonprofit increase outreach

New branding and website help nonprofit increase outreach

Orange County Outdoors Ministry (OCOM), a small local nonprofit organization, is devoted to combating hunger in the community and bringing together outdoors enthusiasts in an environment that fosters spiritual growth and fellowship.

When founder Rob Gray needed a website to help the organization grow its outreach, I was honored that he called on me. I created a beautiful, user-friendly WordPress site that he is able to easily keep updated on his own. After the new site was completed, I trained him on how to use it.

In addition to designing the website, I also created a new logo for OCOM.

New logo

Rob previously had the OCOM site and domain name hosted with Squarespace, but found this platform limiting and sometimes difficult to use.

So the first thing we did is set up a hosting account on SiteGround (a hosting company I use and highly recommend, especially for self-hosted WordPress sites), and we transferred his domain name to to this new account. I have found SiteGround to be fast and highly reliable, and with excellent tech support. By hosting with SiteGround, Rob is also able to set up email accounts that use his domain name, at no additional charge.

Then, after meeting with him to learn what wanted in his new site, I got to work building it. The  new website contains his wish list of features, including:

  • Mobile responsive design
  • Created and integrated an email list system, so people can easily subscribe on the website
  • Photo galleries
  • A new blog, to post news updates
  • Information on how to partner with the organization
  • A “Donate” button in the sidebar
  • Links to social media accounts
  • Testimonials
  • Attractive new graphics that draw the reader in, and help tell the OCOM story

Here is what Rob had to say about his new website and branding:

“I knew what I wanted in a website but I also had to accept the fact that I did not have the knowledge and time to make it happen. Doing this on my own would have taken energy away from the other work I needed to do and the results would not have been nearly as good. Working with Michelle was so easy. I provided a vision and a few examples, and in a few weeks I was presented with a website design that exceeded my expectations. I would trust Michelle with any of my marketing and communication needs.”

Features of the website include information on how to partner with the organization, a “Donate” button in the sidebar, and a form to subscribe to the mailing list.
A blog on the website enables Rob to post news updates regularly. These posts are then shared on social media and in the newsletter.

Could your organization benefit from a new, easy-to-use WordPress website or a branding makeover? Please contact me today and let’s talk!

Web Hosting
I use and highly recommend SiteGround for web hosting.

Disclaimer: This post contains affiliate links. 

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Filed Under: Blog, Featured, New Projects Tagged With: branding, graphic design, logo, web

MICHELLE ROGERS, INC.
P.O. Box 343
Efland, NC 27243

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